Case Study · NFT Ocean

NFT Ocean: Marketplace Front-End for Digital Collectibles

A polished marketplace front-end for an NFT collectibles platform, including wallet connection, listings, bids, and a creator profile system.

  • IndustryWeb3
  • Year2023
  • CountryUSA
  • Duration3 months
NFT Ocean: Marketplace Front-End for Digital Collectibles hero screenshot

At-a-glance results

  • 5xWallet-connect conversion vs. baseline
  • <3sTime to first interaction

The challenge

NFT Ocean had smart contracts on testnet but no consumer-grade interface. Their target audience – first-time collectors – couldn’t make sense of wallet onboarding, gas estimates, or bidding mechanics. Conversion was effectively zero.

Our solution

We designed a beginner-friendly marketplace front-end with one-click wallet connection (MetaMask, WalletConnect, Coinbase), human-readable gas warnings, optimistic UI for bid placement, and a creator profile system that doubles as a portfolio for the artists.

  • Multi-wallet connect (MetaMask, WalletConnect, Coinbase)
  • Listings, bids, and offer flow with optimistic UI
  • Creator profile and portfolio pages
  • Human-readable gas estimates
  • Activity feed with on-chain events
  • Responsive across desktop and mobile

How we built it

  1. 01

    Discovery & Planning

    We started with stakeholder workshops to map business goals, user roles, and compliance constraints, then translated them into a sprint-by-sprint product roadmap with clear acceptance criteria.

  2. 02

    Architecture & Design

    Our team designed the data model, API contracts, and UI system together so the product looked and behaved consistently from day one. UX flows were prototyped in Figma and validated with end users before any code was written.

  3. 03

    Build & QA

    Engineers worked in two-week sprints with continuous deployment to a staging environment. Every feature shipped with automated tests, manual QA, and a security review before promotion to production.

  4. 04

    Launch & Support

    We handled production deployment on cloud infrastructure, observability setup, and a hand-over training session. UnlockLive remains on retainer for monthly enhancements, monitoring, and on-call support.

Tech stack

  • Next.js
  • Wagmi
  • Ethers.js
  • Solidity
  • Web3 Front-End
  • Wallet Integration
  • UI/UX Design

Frequently asked questions

Which chains does NFT Ocean support?

EVM-compatible chains – Ethereum mainnet, Polygon, and Base were live in v1; additional chains can be added via configuration.

Did you write the smart contracts?

We collaborated on the contract interface and integrated it from the front-end; the core Solidity contracts were authored by the client’s in-house team.

Want a result like this?

Talk to the same team that built NFT Ocean: Marketplace Front-End for Digital Collectibles. We’ll scope your project, give you a fixed-price proposal, and show you the closest analog from our portfolio.

Book a strategy call